Ur Natural

Ur Natural sells its peat mask under the name Ur Irish Botanicals, though the company has operated from Maspeth, New York, since 1999 rather than from Ireland itself. The product is marketed as a single, minimally processed ingredient — 100% Irish peat — positioned as an all-natural face and body mask. It is distributed primarily through Amazon rather than a dedicated retail or direct-to-consumer website.

Ur Natural is an Ireland brand built around whole peat.

Peat from Ireland is mainly blanket bog peat and raised bog peat. Peat — the organic sediment itself — is used in treatments like peat balneotherapy, peat body wraps, and peat mud pack, most often explored for psoriasis, back pain (chronic low back pain), joint inflammation (osteoarthritis, rheumatic conditions), and eczema (atopic dermatitis). See our evidence library for the studies.